American ready-to-wear and accessories brand Veronica Beard, known for designing cool classics that inspire confidence, has partnered with HEAD Sportswear on a capsule collection of elevated, versatile women’s tennis and activewear. HEAD is known for its cutting-edge design, engineering excellence, and a passion for championing all sport, everywhere. The exclusive collection combines the best of both brands, designed for the modern athlete and fashion enthusiast alike.
“We are as passionate about sports as we are about fashion. Our collaboration with HEAD is all about pieces that work and play as hard as the women who wear them. We are so excited to continue to offer our customer solutions for all aspects of her wardrobe.” — Veronica Miele Beard & Veronica Swanson Beard, Co-Founders Veronica Beard
Designed with form and function in mind, the eight-piece collection is crafted in HEAD’s signature high-performance fabric and includes a zip-front dress, jacket, skort and top set, and bra and legging in limited-edition colorways that complement Veronica Beard’s Pre-Fall 2025 collection: white, sage, and terracotta.
“We’re thrilled to be a part of Veronica Beard’s vision of creating collections for the multitasking woman through this exciting collaboration. With our sportswear, we’re empowering the active side of the multifaceted life of the Veronica Beard customer, on & off the court. A stunning collection for truly phenomenal women!” — Jessica Goodman, HEAD VP of Sportswear – North America
The collection is brought to life through a campaign shot in Palm Springs, lensed by Adam Franzino and featuring tennis star Ayan Broomfield, who embodies the spirit of this collaboration and the Veronica Beard woman. Known for her competitive spirit and unwavering passion for the sport, Broomfield represents the modern woman who seeks to make a statement both on and off the court.
“Tennis is more than a sport to me — it is the foundation for my confidence, courage, and character. I’m honored to be working with Veronica Beard on this campaign to celebrate the beauty in strength. This collection is the perfect blend of stylish, sporty, and spirited. I hope women feel amazing when they wear it and own their power on and off the court.” — Ayan Broomfield, Philanthropist, NCAA Tennis Champion, & Content Creator
The Veronica Beard x HEAD Sportswear capsule is now available at the Veronica Beard stores in Yorkville in Toronto, Royalmount in Montreal and online at VeronicaBeard.ca.
