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KAYAK predicts Canadian travel habits into 2030

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KAYAK has its sights set on the future of travel – and it’s got 2030 vision. Partnering with The Future Laboratory along with insights from a new survey, KAYAK is launching its WTF: What the Future Report, revealing the game-changing travel trends set to define the next five years.   

So, what IS the future for Canadian travellers? From booking behaviors to itinerary innovations here’s a glimpse of the top predictions Canadians can expect to dominate travel by 2030:

  • AI travel agents are here and it’s personal(ized). 
    • Canadians are looking to save both time and money using AI assistants to help research and book future travel plans.
  • The top “travel headaches” Canadians want AI to fix are comparing costs of flights (47%), rescheduling delayed flights (29%) and comparing costs of accommodations (41%) among the top.*
  • Canadians aged 25 to 34 are more likely than any age group (13%) to allow AI to book their dream vacation without checking the details, while Canadians aged 55+ are significantly less likely to do this (3%).*
  • “City jumping” adventureswill replace single-stop journeys. 
    • Canadians won’t be putting their travel eggs in one basket. Tomorrow’s globetrotters will plan “city jumping” trips to make the most out of their vacations. 
    • 43% of Canadians said their 2025 travel plans include visits to multiple cities.* 
    • When asked why they might consider city jumping during a single trip, the major factors were affordability (56%) and experiencing more during their travels (47%).*
  • Social media is shaping up to be a modern-day ticket counter. 
    • While it’s hard to picture a world where Canadians are booking vacations through the tap of a button on social media, that’s one of the places where we’re headed. 
    • 52%of Canadians said they have been influenced to book a trip after seeing images, video or reviews on a social media platform.* 
    • 37% of Canadians said they have spent $200 or more after being influenced by social media to make a purchase.*  

Other emerging trends include wellness worthy travel, virtual reality-bending experiences and low intensity travel good for the world. In fact, here’s a deeper look at the ins and outs of travel trends: