Luxury swimwear house SHAN made a standout return to PARAISO Miami Swim Week, unveiling its Cruise 2027 collection through a series of elevated fashion moments — from a high‑profile runway show to an exclusive yacht celebration that set the tone for the brand’s Miami takeover.
This year’s showcase followed SHAN’s milestone 40th‑anniversary presentation, and once again the Canadian label delivered a refined, modern vision of resort luxury. The runway, held at the PARAISO Tent at Collins Park, blended timeless glamour, sleek silhouettes, and effortless coastal elegance — a signature aesthetic that continues to define the brand’s global appeal.
A Runway Powered by Iconic Collaboration
One of the night’s most anticipated elements was SHAN’s partnership with Ford Models Miami, whose talent walked the Cruise 2027 runway. The collaboration brought together two fashion powerhouses, resulting in a presentation marked by confidence, sophistication, and a polished, international sensibility.
The new collection introduced:
- Fluid resort silhouettes
- Monochromatic swimwear with sculptural lines
- Airy coverups and lightweight layers
- Vibrant coastal‑inspired prints
The aesthetic leaned into refined minimalism while still delivering statement pieces — a balance SHAN has mastered across its couture swim and resort wear.
Gatsby Cocktails & A Yacht Party to Remember
Luxury lifestyle moments extended beyond the runway. SHAN partnered with Gatsby, a premium canned cocktail brand, to elevate the guest experience. Attendees were welcomed with Gatsby’s signature cocktails before entering the show — a detail that set a chic, celebratory tone for the evening.
Earlier in the week, SHAN and Gatsby co‑hosted an intimate yacht party for media, influencers, and industry insiders. Against the backdrop of the Miami skyline, the event blended fashion, nightlife, and curated hospitality — a stylish kickoff to SHAN’s Swim Week presence and a reflection of the brand’s modern, experiential approach.
A Global Luxury Brand with Montreal Roots
Known for its craftsmanship and couture‑level swimwear, SHAN continues to distinguish itself within the international luxury market. Every piece is designed and produced in the brand’s Laval workshops near Montreal, maintaining the meticulous quality that has defined SHAN since its founding in 1985 by designer Chantal Levesque.
With over 900 prestigious retail locations in 35 countries, six flagship boutiques, and a strong online presence, SHAN remains a leader in elevated resort wear — and its Miami Swim Week return reaffirmed that position with confidence.
