VIONIC, a fresh fashionable footwear brand with a modern twist on comfort has entered the Quebec market. Featuring limitless innovative technology and award winning orthotics, the extensive stylish range of shoes and sandals prides itself on allowing those who slip into them the ability to move freely without knowing the discomfort of painful shoes.

Consistently delivering on-trend style with distinctively science- backed comfort technology, Vionic’s foot bed technology features Three-Zone Comfort with Ultimate Arch Support.

This technology is consistent across all Vionic styles and is illustrated by way of a 3-coloured insole graphic that highlights and indicates the aspect of comfort that zone provides. The arch-hugging comfort is designed into every shoe to ultimately support the body’s natural alignment from the ground up.

“It is time that consumers discover and experience a footwear brand that allows them to no longer have to compromise comfort for style,” says Maureen Rhodes, Brand Manager at VIONIC Canada.“ We recognize that fashion and fit is what initially draws consumers into purchasing footwear, and I can confidently say that our talented team of designers have mastered the market by creating with current trends in mind while also noting the demands of functionality,” adds Rhodes.

Each season, Vionic brings a fresh fashionable approach to their collection, and the Spring/Summer 2021 is no exception.

Visioning on what the world needs now, channeling calm colours and cool design with an array of stylish supportive shoes, the SS21 collection infuses fashion with comfort. Utilizing textures and a multi- dimension colour palette from vibrant to light pastel hues, the modern aesthetics will wow as they take center stage in this new collection. Creative materialization and premium elements are experienced through new uses of luxe Nappa smooth and crinkle full-grain leathers and a selection of vegan and eco- conscious styles.

“With all the new creative elements this season, our women’s collection pushes the fashion envelope further and delivers designs in-synch with what our consumer craves so to meet her needs. We want her to feel trendy but also wear footwear that sets her apart.” adds Maureen Rhodes.


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